Case Study: Bluebird achieves 300% growth with LinkedIn Talent Solutions

Winning over talent that wasn’t looking: Bluebird’s smart recruitment play

Bluebird Recruitment, a SaaS-focused staffing agency, needed a way to engage highly skilled candidates who weren’t actively job hunting. To reach and attract top talent at scale, Bluebird made LinkedIn Talent Solutions a core part of its strategy, using tools such as LinkedIn Recruiter, Talent Insights, Job Slots, and InMail to support its hiring efforts.

With LinkedIn Talent Solutions, Bluebird ran targeted outreach and advertising campaigns, expanded its talent pipeline, and improved candidate engagement. The results were strong: a 35% average InMail response rate, 2.5x more placements in 2021 than in 2020, and 300% growth in 2021, with continued annual growth of 50%.

Bluebird

Lauren du Toit

Head of Strategic Partnerships and Operations