Case Study: Tieto simplifies recruitment and boosts employee engagement with LinkedIn Talent Solutions

Tieto Simplifies its Recruitment and Boosts Employee Engagement with LinkedIn

Tieto, founded in 1968 and headquartered in Helsinki, is the largest Nordic IT services company with about 15,000 employees across 20+ countries. As the company shifted from a traditional IT firm to a modern consultancy and lifecycle services provider, it needed to redefine its employee value proposition and unify a fragmented, localised employer brand and recruitment approach.

Using LinkedIn — a Company Page, five localized Career Pages, targeted job slots and LinkedIn Groups — Tieto centralized its employer branding and mobilized employees through webinars and ambassador/alumni groups. The result: followers doubled to more than 33,500, the Talent Brand Index rose from 4% to 12% in under a year, and LinkedIn influenced 20% of the company’s new hires, while improving engagement and recruitment efficiency.

Tieto

Sophia Boleckis

Head of Employer Engagement