Case Study: The Centrics Group achieves record growth — 40% higher margin and a 32% Talent Brand Index — with LinkedIn Talent Solutions

Sourcing Plus Branding A Powerful One-Two Punch for Staffing Agencies

The Centrics Group, a staffing firm led by Managing Partner Kevin Raxter, faced a market shift from a "client's market" to a candidate-driven environment and was overly dependent on job boards and active candidates. To remain competitive in senior IT placements they needed to move toward proactive sourcing, stronger candidate engagement, and a clearer talent brand.

They retrained staff on engagement and sales, gave recruiters LinkedIn Recruiter licenses and launched a LinkedIn Media package (Gold Careers Page, Employee Profile Ads, Job Slots) plus targeted status updates. In under seven months followers grew from 150 to 3,500, Talent Brand Index rose from 2% to 32% (ranked #1), applicants climbed to ~1,000/month, ad CTR and page traffic improved, and January margins were up 40% year-over-year with 80–90% of placements now sourced via LinkedIn.

The Centrics Group

Kevin Raxter

Managing Partner