Case Study: Resource Solutions achieves increased brand awareness and more internal hires with LinkedIn Talent Solutions

Resource Solutions build brand awareness and increase internal hires using Sponsored Content

Resource Solutions, a global recruitment firm, needed to reach more diverse recruitment professionals to raise the profile of the industry and increase the number of female candidates in its hiring pipeline.

They launched #BalanceForBetter, an always-on diversity-themed content campaign using LinkedIn Sponsored Content to precisely target their ideal audience. The campaign generated 315,000 impressions, engaged roughly 2,000 members, influenced nine hires and grew female followers by 11%, boosting brand awareness and internal hiring.

Resource Solutions

Adam Shay

Global Marketing Director