Case Study: PropertyMe achieves targeted, efficient hiring and 35% higher retention with LinkedIn Talent Solutions

PropertyMe built a stellar team with LinkedIn

PropertyMe, Australia’s leading property management platform, scaled rapidly—growing market share from 20% to 60% in five years—and needed to build a larger, higher-quality talent pool to support expansion across Australia and New Zealand. Reliant on agencies previously, the company faced the challenge of filling niche technical roles with scarce candidate availability and sought a more flexible, direct hiring approach beginning in January 2022.

By adopting LinkedIn Recruiter, PropertyMe conducted highly targeted searches for specific technical skills, integrated hiring workflows with its applicant tracking system, and used automated follow-ups and proactive employer branding to engage passive candidates. The result: faster identification of qualified candidates, 67% of hires sourced through LinkedIn Recruiter, and a 35% increase in retention.

PropertyMe

Dilara Suleimanova

Talent Acquisition Specialist