Case Study: OppenheimerFunds achieves rapid global hiring growth and stronger employer brand with LinkedIn Talent Solutions

OppenheimerFunds prepares for growth

OppenheimerFunds needed to rapidly scale hiring as business services expanded into new departments and geographies. Talent acquisition faced a projected >50% year‑over‑year increase in hiring, with recruiters managing 13–15 open requisitions each and competing for talent in tight labor markets.

The team partnered with their social media group and used LinkedIn Career Page content (including regular posts from the CIO and CEO), posted 100% of jobs on LinkedIn, and ran targeted recruitment marketing (Sponsored Content, Recruitment Ads and Jobs You May Be Interested In). The campaign helped reach passive candidates and hard‑to‑recruit technical talent, generating 54% of job views from passive candidates, 49% of new hires via LinkedIn and 26% of new hires who began as Company Page followers.

OppenheimerFunds

Diana Ferguson

VP Talent Acquisition - Technology Solutions and Services