Case Study: Intesa SanPaolo achieves smarter hiring and builds a high-quality talent pipeline with LinkedIn Talent Solutions

One of Italy’s Oldest Banking Institutions is Not Scared to Move with the Times

Intesa Sanpaolo, one of Italy’s oldest banks, is rapidly modernizing and expanding, which created a pressing need for energetic, open-minded recruits who can thrive in a constantly changing organization. Facing a more competitive talent market and the limits of traditional hiring methods, the bank needed a strategic way to attract professional candidates — including from non-financial sectors — while strengthening its employer brand and candidate experience.

The bank adopted LinkedIn Talent Solutions as its primary sourcing and employer-branding channel, using targeted content, candidate pools and relationship-based outreach to find and engage talent. As a result, Intesa Sanpaolo has attracted more relevant, professional hires, broadened its talent pipeline, improved candidate experience, and reinforced its reputation as an innovative employer while supporting internal growth and new professional roles.

Intesa SanPaolo

Giacomo Castri

Head of Recruitment