Case Study: Martinsen Mayer achieves rapid brand growth and a steady IT candidate pipeline with LinkedIn Talent Solutions

Martinsen Mayer - Customer Case Study

Martinsen Mayer, launched in June 2013, is a specialist recruitment agency serving technology, IT, project & compliance, sales, digital and marketing/languages. As a startup they faced the challenge of rapidly building brand awareness, attracting top IT talent and generating candidate applications and client leads from scratch.

They implemented a focused LinkedIn strategy—optimising their company page, publishing regular industry content and using LinkedIn’s targeting and employer‑branding tools—to engage candidates and clients. The approach drove strong follower growth and engagement, built a candidate database, generated measurable applications and inquiries, and earned early industry recognition for the firm and its founder.

Martinsen Mayer

Mouna Kenzaoui

CEO