Case Study: Aker Kvaerner achieves 35% recruitment influence and 200,000+ followers with LinkedIn Talent Solutions

LinkedIn Means Smarter Networking and Increased Visibility for Aker Solutions

Aker Solutions is a global engineering and services company for the oil and gas industry, headquartered in Oslo with about 28,000 employees across 30+ countries. Facing a recruitment challenge, Manager Christian Scheen aimed to boost the company’s visibility and candidate engagement on LinkedIn by changing staff mindsets toward more open, personable use of personal profiles and encouraging managers to be active rather than relying on headhunting.

Aker Solutions consolidated its presence with a Career Page, Company Page, Groups, Job Slots and by using LinkedIn metrics, while actively encouraging employee and manager visibility. The strategy drove follower growth to over 200,000 (it was the first Norwegian company to pass 100,000), influenced 35% of new hires (900+ recruits), raised its employer brand index by 18%, and helped land a spot among LinkedIn’s most sought-after employers, with improved retention as a further benefit.

Aker Kvaerner

Christian Scheen

Manager Executive Search and Sourcing