Case Study: Lavazza Group unlocks new talent pools and reduces recruiting costs by 30% with LinkedIn Talent Solutions

Lavazza Group unlocks new talent pools by adopting LinkedIn’s Hiring Enterprise Program

Lavazza Group, a global food and beverage company of about 5,500 employees, faced rising recruitment costs and lengthy hiring processes while trying to build stronger connections with local labor markets and position itself as an employer of choice. The company needed more efficient ways to identify, engage and pipeline quality candidates worldwide.

Lavazza adopted LinkedIn Recruiter and amplified its Company Page activity, enabling talent teams to track careers, engage passive candidates and increase monthly job posts by 46%. As a result LinkedIn now sources roughly 80% of its candidates, driving a 30% reduction in recruiting costs, 46k new followers in one year and a 47% influenced hire rate between July 2022 and July 2023.

Lavazza Group

Enrico Contini

Chief Human Resources Officer