Case Study: Grupo Unicomer achieves stronger employer branding and talent attraction with LinkedIn Talent Solutions

Grupo Unicomer increases page visits by 125% with LinkedIn Talent Solutions

Grupo Unicomer, a multinational retail and financial services company, faced challenges in building a strong employer brand and attracting tech talent. Most employees were not engaged with the company on social media, leading to low brand visibility. They partnered with LinkedIn Talent Solutions to address this and to understand their target audience on the platform.

LinkedIn Talent Solutions implemented a holistic strategy that included an internal campaign to turn employees into brand ambassadors and the use of LinkedIn Recruiter, Job Slots, and a LinkedIn Career Page. This solution significantly increased the company's presence and engagement. The results included a 40% increase in influenced hires, a 125% rise in page visits, and a 58% InMail acceptance rate.

Grupo Unicomer