Case Study: Oxford PharmaGenesis boosts employee learning and engagement with LinkedIn Learning

Oxford Pharmagenesis reaches 96% activation with LinkedIn Learning

Oxford Pharmagenesis, a fast-growing healthscience communications consultancy, needed to formalize its learning and development to support its scaling operations and highly educated, discerning staff. Their challenge was to move beyond informal mentoring and find a robust online learning platform that was portable, offered bite-sized and up-to-date content, and could personalize learning to individual roles. They turned to vendor LinkedIn Learning to meet this need.

The solution was implemented by selecting LinkedIn Learning after a scientific trial that proved it superior to a competitor. The LinkedIn Learning Pro platform was rolled out company-wide, featuring curated content and the ability to share and upload custom in-house materials. The results were highly successful, with a 96% activation rate and a 50% engagement rate. The solution also positively impacted recruitment, as potential candidates noted the company's investment in LinkedIn Learning during interviews.

Oxford Pharmagenesis