Case Study: BookingGo boosts employee engagement with LinkedIn Learning

BookingGo boosts employee engagement 15% with LinkedIn Learning

BookingGo, a travel services company and part of Booking Holdings, faced a challenge in providing learning and development opportunities to its entire 2,000-person workforce. With only half of its employees receiving any L&D services, this gap was a noted pain point that impacted staff retention and attraction. The company needed a cost-effective, external solution to build a learning culture and chose to implement LinkedIn Learning.

The solution involved rolling out LinkedIn Learning licenses, which provided an on-demand library of content that appealed to the modern learner. The implementation was highly successful, with 95% of employees activating their license within the first six months. Most notably, LinkedIn Learning helped drive a 15% increase in overall employee engagement with L&D, the largest year-over-year improvement in the company's engagement survey.

BookingGo