Case Study: BCD Travel builds employee confidence and closes competency gaps with LinkedIn Learning

BCD Travel boosts LinkedIn Learning activation to 66% in 9 months

BCD Travel, a global corporate travel management company with over 13,000 employees, faced the challenge of finding a truly global and comprehensive resource to help its employees address competency gaps identified through its company-wide framework. The organization needed a scalable solution to support its strategic objective of employee development and to deliver on its charge for employees to build their "Confident Self." To meet this need, they implemented the LinkedIn Learning platform from vendor LinkedIn Learning.

The solution implemented by LinkedIn Learning provided a vast library of professional content, a user-friendly experience, and robust customization features. BCD Travel integrated these courses into its key talent programs and initiatives. The results were strong, with a 66% activation rate and 77% of activated users actively engaging with the tool. LinkedIn Learning received overwhelmingly positive employee feedback and was seen as a valuable investment in their development, with its impact on closing competency gaps to be formally measured in the upcoming assessment cycle.

BCD Travel