Linhart PR
100 Case Studies
A Linhart PR Case Study
San Joaquin Valley College, Inc. faced the challenge of managing communications for a phased acquisition over six months. SJVC needed to ensure staff, faculty, and students at both institutions understood the positive nature of the transaction while navigating an information void between the agreement and regulatory approval. They enlisted Linhart PR for leader and employee communications and media relations.
Linhart PR developed a suite of consistent messaging for all audiences, coordinated with the other institution's parent company, and equipped leaders with communication tools. The result was a successful transaction approval with high internal support, no disruption to education, and positive or neutral media coverage. Linhart PR's work established a replicable communications process for future transactions.