Lingo Design
19 Case Studies
A Lingo Design Case Study
8th Dimension Audio, a Norfolk-based supplier of high-end audio systems, required a new brand identity and website that reflected the artisanal beauty of its products and appealed to its discerning clientele. The company enlisted Lingo Design to create a strategy that would also incorporate its local Norfolk origin and improve its online search visibility.
Lingo Design developed a minimalist logo featuring a hand-drawn illustration of samphire, a local coastal plant, to elegantly represent the company's roots. The solution included an interactive "System Designer" app, also named Samphire, which served as a conversion tool by providing customers with personalized product recommendations. Furthermore, Lingo Design structured the website so that each product had its own page to be more easily indexed by search engines, resulting in impressive improvements in search visibility and website functionality.