Lineup
20 Case Studies
A Lineup Case Study
Gannett, a US media giant, faced critical operational challenges due to its reliance on 52 costly and disparate legacy systems. These aging systems created revenue recognition issues, resulted in customers receiving multiple invoices, and were not suited for a modern, digital-first business model. To address this, Gannett partnered with vendor Lineup Systems to implement a unified billing solution.
By deploying Lineup's Adpoint platform, Gannett achieved a complete financial transformation. The solution replaced all 52 legacy systems with a single, web-based platform, streamlining operations and automating manual processes. The measurable results included substantial efficiencies, a better customer experience with unified invoicing, and greater corporate agility for future growth, significantly reducing operational complexity for the company.