Case Study: thredUP increases sell-through by 15% with Lily AI

ThredUp lifts sell-through 15% with Lily AI

thredUP, an online consignment and thrift store, faced the challenge of manually tagging millions of unique, single-SKU apparel items for its vast inventory. This process was time-consuming for its associates and required significant quality assurance, slowing down the time it took for products to reach customers. To address this, thredUP partnered with vendor Lily AI to implement its AI-driven Product Intelligence service for deep tagging.

The solution from Lily AI automatically enriched product data with two to three times more searchable attributes. This resulted in a 15% lift in sell-through and a conversion rate increase of over 2.8% on iOS. Operationally, Lily AI's solution improved efficiency by reducing training and QA needs, allowing products to reach customers faster.

ThredUp