Case Study: The INKEY List achieves multilingual Shopify expansion with LILT

The INKEY List Builds a Multilingual Shopify Experience with Contextual AI

The INKEY List, a UK-based health and beauty brand, needed a translation partner to support its global expansion and keep its multilingual Shopify store up to date across markets. It turned to Lilt and its Shopify Connector to streamline the localization of store content and customer collateral in a workflow that fit its fast-moving eCommerce needs.

With Lilt’s Verified Translation and Instant Translation, The INKEY List could translate product listings, reviews, promotions, menu items, and packaging quickly while maintaining brand quality. Lilt’s contextual AI, human quality controls, and Slack-connected workflow helped reduce manual steps, speed up publishing, and support rapid multilingual launches, including German storefront content and packaging for global distribution.

The INKEY List

Jo Melville

Senior E-Commerce Manager