Case Study: Lobster Ink achieves doubled localization output and faster workflows with Lilt

Lobster Ink Partners with Lilt to Double Its Localization Efforts

Lobster Ink, a division of Ecolab and a global e‑learning provider for hospitality and retail brands, faced slow, batched localization workflows that left translated content weeks or months behind English launches. To meet demands for speed, cost-effectiveness, and scalability, Lobster Ink selected Lilt, adopting its API-enabled localization platform and human-in-the-loop approach to replace the traditional vendor model.

Using Lilt’s continuous localization workflow and direct LMS integration via Lilt’s API, Lobster Ink automated manual steps, moved from large batches to staggered rollouts, and accelerated time to market. With Lilt, they more than doubled the number of supported languages, reduced learner support tickets, increased course completion rates, and significantly improved overall localization throughput.

Lobster Ink

Curtis Deysel

Translation Program Manager