Case Study: Danielle B Jewelry achieves scalable growth and effortless onboarding with Lightspeed

Danielle B Jewelry used Lightspeed to grow the family business

Danielle B Jewelry is a third- and fourth-generation family-owned boutique in downtown New York City known for hand-picked, fashion-forward pieces and a warm, relationship-driven customer experience. As the business expanded—more customers, more inventory and new non-family hires—their legacy POS could no longer keep pace and threatened to slow operations and service.

Four years ago they moved to Lightspeed, an all-in-one POS that scaled with their needs. The system streamlined inventory and sales, made new-employee onboarding fast (staff are up and running in a day), and allowed the shop to handle increased volume while preserving the personalized service and repeat-customer loyalty that define the brand.

Danielle B Jewelry

Ariel Bruck

Owner