Case Study: Kanawha Valley Dental Group saves 4–5 hours per day and improves patient communication with Lighthouse 360

Saving Hours a Day Thanks to Lighthouse 360

Kanawha Valley Dental Group, a long-running practice in St. Albans, West Virginia led by Craig Spicer, DDS, was struggling with time-consuming patient outreach: with 40–60 patients a day the front desk spent nearly a full-time shift calling to confirm, reschedule, and fill cancellations. To streamline communications and reduce no-shows and empty chairs, the practice implemented Lighthouse 360.

Using Lighthouse 360’s texting plus mass text and email features, Kanawha Valley Dental Group automated confirmations and rapid cancellation notices and sent COVID-19 safety communications. The solution freed staff from phone duty—saving an estimated 4–5 hours per day—speeded up patient outreach, and improved operational efficiency and patient responsiveness.

Kanawha Valley Dental Group

Amber Goff

Office Manager