Case Study: Zorn Compressor & Equipment drives conversions with Lightburn

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Preview of the Zorn Compressor & Equipment Case Study

Zorn Compressor & Equipment boosts conversions 72% with Lightburn

Zorn Compressor & Equipment, a family-owned manufacturing business, needed to modernize its outdated website and improve its digital presence to drive growth. They partnered with vendor Lightburn to redesign their site using the Umbraco platform and to develop a comprehensive digital marketing strategy aimed at increasing traffic and conversions.

Lightburn implemented a solution focused on SEO, PPC, and content marketing to elevate Zorn's visibility and establish them as an industry leader. This strategy resulted in a dramatic increase in leads, sessions, and users. Specifically, Lightburn's work drove an 8x increase in leads per month and a 72% increase in conversions, significantly growing the customer's business.


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