Case Study: HydraForce streamlines product discovery and quote requests with Lifted Solutions

HydraForce streamlines a 1,200+ product catalog with Lifted Solutions

HydraForce, a large global manufacturer of hydraulic components, faced the challenge of a dated website that made it difficult for engineers to navigate its extensive catalog of over 1,200 products. The site lacked modern aesthetics and a seamless user experience, hindering its ability to serve a growing global audience. Lifted Solutions was engaged to overhaul the UX/UI and rebuild the site.

Lifted Solutions rebuilt the website with a clean, minimalist design and a focus on technical SEO. They implemented a new information architecture with intuitive navigation, precision search, and mobile-ready spec tables to help users find and compare products quickly. The solution simplified the path to requesting quotes, which led to an increase in lead-form submissions and improved non-branded organic traffic for the client.

HydraForce