Case Study: Loopio achieves 733% more meetings booked with Lift AI

Loopio increases meetings booked by 733% with Lift AI

Loopio, an RFP automation software company, faced a challenge in optimizing its Drift chat tool. Their initial playbooks were either too broad, targeting all visitors and spreading sales too thin, or too specific, only engaging people on certain pages and missing many potential buyers. This resulted in their sales team spending excessive time on non-prospects.

To solve this, Loopio implemented Lift AI to score the real-time buyer intent of every website visitor. Using these scores, they created new Drift playbooks that connected high-intent visitors directly to sales agents and used automated chatbots to nurture medium and low-intent visitors. This solution, powered by Lift AI, led to a 733% increase in meetings booked within the first month and created 251% more revenue from 800% more opportunities.

Loopio