Case Study: Loopio achieves 733% more meetings booked with Lift AI

How Loopio Increased Meetings Booked By 733% in One Month - Flip the Funnel

Loopio, a Toronto-based RFP automation software company, was using Drift Conversational Marketing to engage website visitors and book meetings. However, its existing playbooks were either too broad or too specific, causing sales teams to spend time on non-buying visitors and miss high-intent prospects.

Lift AI solved this by scoring every visitor in real time and powering intent-based Drift playbooks for high, medium, and low-intent traffic. With Lift AI, Loopio connected ready-to-buy visitors to live sales agents while deflecting lower-intent visitors to automated nurture flows, resulting in a 400% increase in meetings booked in the first week and 733% more meetings booked within one month, along with 251% more revenue from 800% more opportunities.

Loopio

Marcus Di Rollo

Revenue Marketing Manager