Case Study: Nitro achieves 522% more targeted chats and major revenue growth with Lift AI

How Lift AI helped Nitro achieve significant growth

Nitro, a San Francisco-based PDF editing and signing company, wanted to grow online revenue by expanding sales coverage through chat. Using Lift AI, along with LivePerson’s Conversational Cloud, Nitro aimed to reach more site visitors without overloading live agents, especially given the high volume of lower-converting traffic.

Lift AI helped Nitro segment visitors by conversion potential and route them into high-, medium-, and low-intent experiences, combining live agents with automation. High-intent visitors were sent directly to sales agents, mid-intent visitors were qualified by bots before escalation, and low-intent visitors received fully automated support and sales journeys. With Lift AI, Nitro increased targeted visitors by 522%, lifted conversion by 50% for high-scoring visitors, more than doubled conversion for mid-range visitors, and grew low-score cohort conversion by over 500%.

Nitro

Sarah Ewing

Director of Ecommerce