Case Study: Paulaner achieves reduced travel time, improved meeting quality and rapid ROI with Lifesize video conferencing

Paulaner moves to cloud-based videoconferencing worldwide

Paulaner, the Munich brewery behind the flagship Hefe‑Weißbier Naturtrüb, faced an operational challenge after relocating production and management to different parts of the city in 2015. With teams split between the Langwied brewery and Au offices, staff were losing significant time in traffic and the company needed a secure, cloud‑based video conferencing solution to maintain efficient communication without costly commutes.

Paulaner deployed Lifesize Icon systems across 36 conference rooms, pairing large 75” and dual 60” screens with a cloud app and scalable user licenses (grown from 10 to 50). The solution — including easy guest browser access and mobile/laptop connectivity — delivered reliable, high‑quality meetings, dramatically cut travel costs (payback in weeks), improved meeting culture, and left rooms consistently booked and users highly satisfied.

Paulaner

Nikola Parlov

System and Applications Developer