Case Study: Pizza Express more than doubles booking revenue with Liberty

Pizza Express more than doubles booking revenue by 114.7% with Liberty

Liberty was engaged by Pizza Express, a major UK pizza chain, to help drive business growth through its website. The challenge was to attract more table bookings and voucher downloads to increase footfall into their many restaurants across the country.

Liberty's approach involved in-depth research and a localized SEO strategy, which included optimizing for location keywords and improving online authority for specific restaurant areas. The results were substantial, including a 114.7% year-on-year increase in booking revenue and a 257% year-on-year increase in voucher downloads.

Pizza Express