Case Study: University of La Verne achieves a 21% increase in out-of-state applicants with Liaison's PSYCAS

University of La Verne’s Psy.D. program nearly doubles its out of state applicants in just one year

The University of La Verne, a Southern California institution, needed to increase geographic diversity in its Psy.D. program to meet institutional goals and APA requirements after fewer than 25% of applicants were from out of state. To expand its reach and gain better data on recruitment, the program adopted PSYCAS from Liaison as its centralized application service.

Liaison’s PSYCAS provided a single application portal, analytics and communications tools, and strong customer support, enabling the program to export detailed applicant data and refine recruitment strategies. In its first year with Liaison, the Psy.D. program saw a 10% increase in total applications, a 5% decrease in incomplete applications, and a 21% increase in out-of-state applicants, along with improved applicant experience and greater control over the admissions process.

University of La Verne

Jerry Kernes

PhD and Program Chair