Case Study: Commercial Bank of Dubai (CBD) achieves a streamlined customer experience and more accurate fraud detection with LexisNexis Risk Solutions' ThreatMetrix solution

The LexisNexis® ThreatMetrix® Solution Supports Commercial Bank of Dubai’s Customer-Centric Strategy by Reducing Online Friction and More Accurately Detecting Fraud

Commercial Bank of Dubai (CBD), one of the largest banks in the Gulf, sought to preserve its customer‑centric promise of simple, personalized mobile and online banking amid a rising fraud landscape and a highly diverse, mobile customer base. CBD needed to minimize customer friction and decline/rejection rates while accurately detecting and blocking increasingly sophisticated fraud.

By integrating LexisNexis® ThreatMetrix® global digital identity intelligence and dynamic behavioral analytics, CBD built richer customer profiles (via Smart ID, proxy‑piercing and behavioral Smart Rules) to better distinguish trusted behavior from fraud. The solution increased the share of transactions rated trusted, cut step‑ups by 40%, consolidated policies from 30 to 4, enabled end‑to‑end decisioning, and improved fraud detection while reducing false positives.

Commercial Bank of Dubai (CBD)

Alan Grieve

Chief Risk Officer