Lexicon
31 Case Studies
A Lexicon Case Study
Friederich Ebert Stiftung (FES) supports public debates on gender justice and sought to overcome gender-based harassment. The challenge involved a student in Pakistan who started a women’s group to prevent the harassment faced during daily bus commutes. The vendor Lexicon was brought in for script writing, animation, and video production services.
Lexicon provided a solution by creating an animated video to support the initiative. The case study does not list specific quantitative results, but the project successfully helped tell the story of the women's group and their efforts to prevent harassment. Lexicon's production work contributed to FES's goal of raising awareness on this issue.