Case Study: ConneXus strengthens industry leadership with Lexicon's Value Chain News

ConneXus turns monthly Value Chain News into bite-sized social segments with Lexicon

Connexus sought to improve its online audience engagement and showcase its industry expertise and connectivity. To meet this challenge, they partnered with vendor Lexicon to produce a monthly interview series called Value Chain News.

Lexicon provided a full production solution for the series, filming it in their studios. The content was then edited into bite-sized segments for social media. The program successfully positioned ConneXus as an industry leader and was widely praised for its style and substance, achieving the desired results for the customer.

ConneXus