Case Study: Austcham Thailand builds stronger audience connections with Lexicon

A Lexicon Case Study

Preview of the Austcham Thailand Case Study

Austcham Thailand launches monthly Austcham TV with Lexicon during COVID-19 lockdown

Austcham Thailand was facing the challenge of building connections with its audience during the COVID-19 pandemic, as physical events were limited and Zoom fatigue had become a real issue. The customer turned to Lexicon to find a solution for producing engaging digital content.

Lexicon provided its studio facilities and production services to create Austcham TV, a monthly show. This solution was universally well received and allowed for a diverse range of members to get involved and connect with each other during a period of lockdown and isolation. Lexicon's service successfully helped the chamber overcome the challenges of the pandemic.


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