Case Study: Pawapay books 3 dream accounts and drives 20x LinkedIn engagement with Letterdrop

Pawapay drives 20x more LinkedIn engagement in 90 days with Letterdrop

Pawapay, a London-based fintech company, faced a challenge in scaling its growth through social selling on LinkedIn. The Head of Sales, Josh Breslin, identified that his team had insightful content but was not posting with the frequency or volume required to break through their growth ceiling. They turned to the vendor, Letterdrop, for a solution.

By implementing Letterdrop, Pawapay gained access to contact-level warm lead data and integrated the platform with Gong to quickly generate unique content from call recordings. This solution enabled a sales executive to win three "must-have" dream accounts by using timely data to initiate relevant conversations. Furthermore, the team drove up to 20x more engagement on their LinkedIn profiles. Letterdrop provided a high-value solution that directly contributed to filling pipeline gaps and accelerating growth.

Pawapay