Case Study: Kincrome achieves faster order processing with Lucy

Kincrome Automates Order Entry with Lucy

Kincrome, a supplier of professional tools across Australia and New Zealand, faced a significant bottleneck as its customer service team was overwhelmed with manually processing thousands of emailed purchase orders each month. The challenge was to automate this data entry without requiring their 4,000 customers to change their ordering habits. To solve this, they turned to the vendor Lucy and its sales order automation solution.

The solution from Lucy integrated with Kincrome's Pronto ERP to automatically process emailed orders around the clock, validating data and correcting common errors using the company's existing business rules. This automation freed up a third of the customer service team's time, allowing them to focus on higher-value strategic support. Lucy now handles orders for 20% of Kincrome's customer base, enabling faster same-day dispatch and providing a fully scalable system to manage seasonal demand spikes without additional staff.

Kincrome

Mick Hayes

GM of Operations