Less Annoying CRM
5 Case Studies
A Less Annoying CRM Case Study
Mouse Tales Travel, run by Kimberly (joined full-time in 2010), needed a simple, customizable way to optimize client and reservation tracking and to organize agency operations as it scaled. To manage agents, independent contractors, suppliers, and targeted marketing segments while she shifted from salesperson to agency manager and trainer, Mouse Tales Travel turned to Less Annoying CRM (LACRM).
Less Annoying CRM was implemented as Kimberly’s daily operations hub: she built custom pipelines for Disney and other product lines, tracked agent rewards and training documentation, logged supplier contacts and revenue, and exported segmented contact lists for targeted campaigns (including Vacation.com Engagement). With LACRM’s ongoing customizability, Mouse Tales Travel maintains control over marketing lists and operational details while supporting more than $1M in annual travel sales, improving organization, scalability, and manager-level oversight.
Kimberly
Mouse Tales Travel