Case Study: Sobrico achieves competitive pricing and time savings with Lengow

How Sobrico remains competitive in the market for high quality DIY products

Sobrico, the French DIY e-commerce retailer with a catalog of more than 40,000 products, needed reliable market and competitor data to maintain its low-price positioning without hurting profitability. As prices and stock levels changed frequently across its rivals, Sobrico struggled with the time-consuming manual work of tracking competitors and keeping its own pricing competitive.

Lengow helped Sobrico by implementing its pricing and market monitoring capabilities, including dynamic pricing and product attribute tracking, so the team could quickly see competitor prices, stock changes, and new assortments. As a result, Sobrico reacted faster to market moves and saved more than 20 hours per month through automation, while improving its ability to stay competitive on price in France.

Sobrico