Case Study: Excel Plumbing & Heating achieves $120K+ in Local Services Ads revenue with Lemonade Stand

Excel Plumbing & Heating generates $128K in 7 months with Lemonade Stand

Excel Plumbing & Heating, a family-owned union business in Minnesota's Iron Range, wanted to explore Google Local Service Ads (LSAs) to reach a different audience beyond their reliance on Facebook ads. They partnered with the marketing vendor Lemonade Stand to implement and manage this new paid strategy.

Lemonade Stand managed Excel's Local Service Ads campaign, which included meticulous lead tracking. The solution was incredibly successful, generating over $128,000 in revenue from just $4,580 in ad spend over seven months. This resulted in a strong ROI and a consistent influx of two to three qualified leads per day for the plumbing business.

Excel Plumbing & Heating