Case Study: devlo achieves higher reply rates and $50k deals with lemlist

How devlo closed up to $50k deals with lemlist’s custom images

devlo is a B2B outbound agency that helps companies generate more qualified leads and book meetings through ultra-targeted prospecting. Their challenge was standing out in crowded inboxes while personalizing outreach at scale without spending too much time on each email. They turned to lemlist’s all-in-one outreach platform, especially its email personalization features, to improve attention and response rates.

Using lemlist, devlo added custom images, personalized variables, liquid syntax, and deliverability tools to create highly tailored campaigns for each prospect. With this approach, devlo achieved a 75%+ open rate, a 43%+ average reply rate, and a 10% interested rate across campaigns; in one set of campaigns, 714 leads generated 306 replies and 75 positive replies. Overall, lemlist helped devlo drive 900+ meetings and close deals worth between $10k and $250k for its clients.

devlo

Charles Perret

CEO