Case Study: Softball Excellence expands its online storefront with LearningCart

Softball Excellence - Customer Case Study

Softball Excellence, founded by Cindy Bristow, is a leading softball training and education company with a large online catalog of digital training content and physical products. When it moved from another vendor, it needed a platform that could handle tax and FedEx shipping calculations, integrate with a fulfillment center, import a large legacy database of customers and orders, and provide flexible product search across keywords, categories, skill types, and skill levels. LearningCart supplied the e-commerce platform and supporting services for this transition.

LearningCart launched the new site, migrated all legacy records, and helped create a fresh website design in about a month. The solution enabled Softball Excellence to sell both digital and physical products, streamline order processing, and improve catalog browsing, and two years later the company was relying exclusively on LearningCart. Softball Excellence also completed a Phase 2 upgrade to expand membership and subscription options, with more enhancements planned using LearningCart.

Softball Excellence

Robin Pokoj

Softball Excellence