Case Study: The Great American Home Store boosts furniture sales and lowers acquisition costs with LeadsRx

The Great American Home Store boosts furniture sales across 5 stores with LeadsRx

The Great American Home Store, a five-store family-owned furniture retailer, faced the challenge of efficiently acquiring customers and proving the value of its digital marketing efforts. They partnered with marketing attribution vendor LeadsRx, utilizing their attribution and analytics products, to gain clarity on their marketing performance across all channels.

LeadsRx provided the attribution solution that enabled the retailer to measure and optimize its marketing spend effectively. The implementation allowed The Great American Home Store to not only survive but thrive during the pandemic, ultimately achieving its goal of selling more furniture while spending less on customer acquisition. LeadsRx helped the customer clearly see the day-by-day value of their digital efforts.

The Great American Home Store