LeadSquared
171 Case Studies
A LeadSquared Case Study
Wizako, a GMAT/GRE test-prep platform, faced challenges with manual student onboarding and enrollment processes. Their counselors and marketers used disparate platforms like Google Sheets, email, and WhatsApp, leading to missed opportunities and a poor student experience. They needed an integrated CRM solution to improve visibility and team efficiency, which led them to vendor LeadSquared.
LeadSquared provided Wizako with a customizable and well-integrated CRM platform. The solution included seamless LMS integration, multi-channel conversation mapping, and customized automations. This significantly improved team efficiency by ensuring no student interactions were missed, providing end-to-end visibility into the student journey, and minimizing multi-platform distractions for the sales team.