Case Study: Elite Developers achieves streamlined marketing and improved lead tracking with LeadSquared

What Elite Developers Can Teach Us About Real Estate Marketing

Elite Developers, a Kerala-based real estate firm with a four-decade construction pedigree, needed better visitor and prospect tracking to make informed marketing decisions. Marketing Manager Binu Vadasseri had been storing leads in Excel and sought a way to streamline marketing; they turned to LeadSquared for visitor tracking, landing pages and email campaign automation.

LeadSquared implemented landing pages, bulk email campaigns and end-to-end lead tracking, allowing Elite Developers to capture lead details, prioritize follow-up and nurture prospects through the sales funnel. After six months on LeadSquared, the team can now see which leads need more nurturing and which are most likely to buy, boosting engagement and focusing sales effort more effectively.

Elite Developers