Case Study: The Modern College of Design achieves a record enrollment milestone and zero lead leakage with LeadSquared

The Modern College of Design Achieves a New Enrollment Milestone with LeadSquared

The Modern College of Design, a 38‑year‑old Ohio art and design college, faced admissions pain from an antiquated database: recruiters spent countless hours on manual lead entry and were too slow to respond. After evaluating multiple CRMs, the college selected LeadSquared to modernize lead management and communication.

LeadSquared automated real‑time lead distribution, integrated telephony, email and SMS, enabled paperless processing, and removed the need for a dedicated records administrator. As a result The Modern College of Design achieved zero lead leakage, enrolled more students in the most recent year than in its 38‑year history, and recorded a 9% growth over its previous enrollment high‑water mark, with instant dashboards improving recruitment productivity and decision‑making.

The Modern College of Design

Jessica Barry

President/Owner