Case Study: Search Value cuts AdWords setup time by 50% and gains advanced lead analytics with LeadSquared

Search Value Improves Adwords Campaign Performance with LeadSquared Marketing Software

Search Value, a digital marketing agency founded in 2007, was managing dozens of AdWords lead-generation campaigns but struggled with a slow, multi-step landing page build process and manual lead tracking in Excel. Their existing email tool lacked integration and engagement analytics, so they sought a single solution for landing pages, email marketing, automation and lead analytics — and turned to LeadSquared marketing software.

LeadSquared provided conversion-optimized landing page templates and easy deployment, automated lead capture, trigger-based email automation, and lead tracking/ scoring, enabling faster testing and clearer engagement insights. As a result, Search Value cut AdWords campaign setup and management time by 50%, offered richer lead analytics to clients (including lead activity history), and improved campaign performance and client differentiation thanks to LeadSquared.

Search Value

Search Value

Chief Executive Officer