Case Study: Roorkee Institute of Technology increases enrollment by 60% with LeadSquared Admission Automation

Roorkee Institute of Technology increases enrollment by 60% with LeadSquared

Roorkee Institute of Technology faced significant challenges in managing its admissions process manually. Without a dedicated lead management and marketing system, the institute struggled with student drop-offs, communication gaps, low counselor productivity, and an inability to properly track applicants, which hurt their enrollment rates. To address these issues, they turned to LeadSquared's Admission Automation system.

LeadSquared implemented a comprehensive solution that automated lead capture and distribution, managed student drop-off journeys with targeted communication, and provided counselors with tools for prioritization. The platform also enabled multi-channel student engagement and delivered in-depth analytics for the entire admissions process. As a result, Roorkee Institute of Technology increased its enrollment rate by 60%, achieved a paperless process, and significantly improved record-keeping and tracking efficiency through LeadSquared.

Roorkee Institute of Technology