Case Study: Petpooja boosts sales by 13% and reduces lead leakage with LeadSquared

Petpooja boosts sales 13% and cuts lead leakage to 2.4% with LeadSquared

Petpooja, a restaurant management platform serving tens of thousands of customers globally, faced significant sales inefficiencies. Prior to implementing the LeadSquared CRM and lead management platform, the company managed leads manually across spreadsheets, emails, and WhatsApp, resulting in a 67% lead leakage rate and difficulty tracking sales team activities and fragmented customer data.

LeadSquared provided a unified sales automation platform, streamlining lead tracking and field team management with features like mobile check-ins and automated notifications. The implementation, supported by extensive training, achieved 100% adoption. As a result, Petpooja reduced lead leakage from 67% to 2% and increased its lead conversion rate by 13%, while enabling highly targeted marketing campaigns that boosted on-site sales engagements.

Petpooja