Case Study: Oasis Fertility achieves 2x patient engagement with LeadSquared

Oasis Fertility Doubles its Patient Engagement Rate

Oasis Fertility, a multi-center infertility care provider with clinics across 16+ states in India, struggled with patient inquiry leakage, poor inbound call capture, and no process automation—issues that caused missed opportunities and low engagement. To address these challenges, Oasis implemented LeadSquared’s lead management and marketing automation platform to centralize and track patient inquiries from all acquisition channels.

LeadSquared consolidated inquiries into a single dashboard, integrated third‑party channels (Practo, Facebook, Instagram) and Knowlarity telephony, automated email/drip nurturing, and provided advanced reporting for performance insights. As a result, LeadSquared helped Oasis double patient engagement from 4% to 8%, achieve 100% patient profile visibility, eliminate missed opportunities, and reduce patient turnaround time to under 5 minutes.

Oasis Fertility

Sreeram Kandula

Senior Digital Marketing Manager