LeadSquared
106 Case Studies
A LeadSquared Case Study
Invertree Shared Offices, a young agency that helps SMBs with content, internet marketing, website management and technology integration, faced high rejection rates from cold-calling and lacked visibility into who was visiting clients’ sites or engaging with campaigns. To solve this they adopted LeadSquared’s lead-management and marketing automation platform.
LeadSquared automated lead capture, tracked email opens and landing-page activity, prioritized engaged prospects, and delivered landing-page reports so Invertree Shared Offices could personalize one-to-one campaigns and concentrate tele-calling on interested buyers. The result was significantly reduced manual effort, streamlined enrolment and purchase flows, and a reported doubling of client conversions thanks to LeadSquared.
Mahesh Rajamani
Founder and Chief Executive Officer